Today, CHINAPLAS 2026 International Rubber & Plastics Exhibition grandly opened at the National Exhibition and Convention Center (Hongqiao), Shanghai. The exhibition hit a new record with a total area exceeding 390,000 square meters, covering 16 fully open halls, and gathering more than 5,000 high-quality exhibitors from home and abroad. The number of exhibitors increased by 11% compared with the 2024 Shanghai edition, fully demonstrating the industry’s strong resilience and vitality.
With nearly 20 years of deep cultivation in the chemical & plastic industrial Internet, iBuychem, as the official cooperative platform of CHINAPLAS, made a high-profile appearance at Booth 1.2A109 with core services and digital innovation solutions including Materials Database, Generative Engine Optimization(GEO), AI Customer Acquisition, and Global E-commerce. Breaking growth barriers with AI and Digital tools, empowering the industry with professionalism, and linking the future with technology, it set off a boom in exchanges and cooperation on the first day of CHINAPLAS2026.
On the first day of the exhibition, iBuychem Booth 1.2A109 was crowded. Overseas buyers, domestic manufacturers and industry experts from all over the world stopped to consult and explore new paths for industrial upgrading.
Intelligent Experience of Materials Database
At this exhibition, Materials Database was favored by many engineers, procurement directors and enterprise leaders, who came to experience and check in at iBuychem’s booth.
Guided by iBuychem’s staff, visitors completed product search, browsing, comparison and one-click sample request on the Materials Database, accessing over 200,000 pieces of physical property parameters, TDS and application training resources, as well as technical support from 1,400 experts in the new material sector.
Users all commented thatMaterials Database is comprehensive, intelligent and convenient. It fully demonstrates the achievement of in-depth integration of AI digitalization and industrial services.
Coupled with iBuychem’s one-stop digital solutions for enterprises — from raw material sourcing and formula optimization to market research — it effectively helps enterprises tackle industry pain points such as supply chain fluctuations and technological upgrading.
GEO Seizing Digital Marketing Opportunities
As a popular service recently, GEO attracted many enterprise directors to consult about related products and services directly at iBuychem’s booth.
Many enterprise leaders stated: “In the AI era, to keep pace with the times, enterprises must be visible in AI-generated results.”
iBuychem has built an exclusive service system for Generative Engine Optimization, deeply focusing on vertical sectors such as chemicals, rubber & plastics and coatings, and establishing a new brand digital marketing model adapted to the AI era.
Through professional keyword layout, structured sorting of enterprise digital assets, precise production of industry content and distribution via authoritative channels, the platform helps enterprises efficiently adapt to AI search and recommendation rules, delivering core information including product advantages, technical strength and application solutions to target customers accurately. It effectively enhances brand digital exposure and credibility, solves pain points of traditional promotion such as high customer acquisition cost, inaccurate traffic and low conversion efficiency, and empowers enterprises to seize opportunities in digital competition.
AI Customer Acquisition Solves Operation Challenges
Many enterprises have deployed new media channels such as Douyin, but how to operate and acquire customers through Douyin remains a common challenge.
At CHINAPLAS, many enterprise directors took the initiative to consult iBuychem’s staff about relevant solutions.
iBuychem launched the exclusive Huisou Douyin Search Customer Acquisition Solution. Relying on Douyin’s traffic advantages, it helps rubber & plastic enterprises break through customer acquisition bottlenecks, reach target customers accurately and unlock a new engine for business growth.
On-site staff demonstrated with cases, allowing visitors to intuitively experience the convenience and efficiency of digital customer acquisition.
Global E-commerce Empowers Connecting Global Buyers
iBuychem’s foreign trade team made a strong appearance at this exhibition with Global E-commerce service — helping Chinese chemical & plastic enterprises steadily enter the international market.
Global E-commerce integrates overseas search engines, industry media, cross-border e-commerce and social media resources. It provides enterprises with full-process support including brand website building, multilingual content operation, cross-border marketing promotion and overseas brand image building, helping enterprises quickly build awareness in overseas markets and break geographical and language barriers.
Meanwhile, relying on a mature global channel network, iBuychem precisely connects overseas buyers in key regions such as the Middle East, Southeast Asia, Europe and Latin America, and deeply explores real overseas procurement demands. Through online precise matching, offline business connection and cross-border supply-demand negotiations, it builds an efficient communication channel for domestic suppliers and overseas buyers, realizing accurate docking of high-quality production capacity with international orders. It effectively reduces enterprises’ customer acquisition costs for global expansion, shortens transaction cycles, truly empowers enterprises to shift from product export to brand and market globalization, and steadily improves global market competitiveness.
iBuychem Builds a New Industrial Future with Digital Power
The popularity on the first day not only reflects the industry’s recognition of iBuychem’s industrial service capabilities, but also vividly epitomizes the vigorous development of the rubber & plastic industry.
As a long-standing “old friend” deeply rooted in the industry, iBuychem has always been industry-demand-oriented. Relying on big data, cloud computing, Internet of Things and other technologies, it promotes the digital transformation of the chemical & plastic industry and helps Chinese rubber & plastic enterprises transform from “Made in China” to “Created in China”.
At CHINAPLAS 2026, iBuychem is not only an exhibitor but also an industry linker and trend leader. Through booth exhibitions, on-site exchanges and event participation, it builds a bridge for interaction and cooperation among global rubber & plastic enterprises, injecting new momentum into the high-quality development of the industry.
The excitement continues on the First Day, and the future is promising! From April 21 to 24, iBuychem stays at Booth 1.2A109, National Exhibition and Convention Center (Hongqiao), Shanghai. We sincerely invite global rubber & plastic colleagues to visit, negotiate cooperation, explore cutting-edge technologies, discuss development opportunities, draw the industrial blueprint together, empower the rubber & plastic industry with digital power and unlock unlimited possibilities for the industry!
In addition, we will hold the 2026 Rubber & Plastic Industry Digital Marketing Growth Summit Salon at Sofitel Shanghai Hyland on April 23 (concurrent with the exhibition), sharing AI customer acquisition strategies such as GEO and digital global expansion with industry colleagues for free.